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PR Disaster Averted: 7 Cases of Good Crisis Management

PR agency pundits and brand watchers love to create “best and worst” lists around marketing and communications developments.  The emphasis usually falls on the “worsts” – like the most badly handled...

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Are Celebrities Worth The PR Risk?

Tiger Woods’ fall from grace, and his long climb back, was the gift that kept on giving for PR and reputation experts. But it also teed up a round of fresh concern about getting in bed with...

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